Announcing Pantone’s Color of the Year 2023

It’s that time of year again! Pantone has just announced its choice for the 2023 Color of the Year. Designers, marketers, and creatives wait anxiously for the big reveal. This year’s color is “Viva Magenta 18-1750” which makes a vibrant, yet powerful statement.

Pantone’s Color of the Year 2022

It’s that time of year again! The time, as a designer, we mark our calendar and patiently wait for the announcement of the Pantone Color of the Year! 

Pantone Color of The Year 2021

As 2020 came to a close, Pantone introduced their annual “Color of the Year.” This tradition has taken place since the year 2000. Companies from all over the world wait for the release of the color and apply it to their advertising. 

Primo Designer’s Pantone Color of the Year 2020

Pantone has given us the Classic Blue as our color for 2020. It is an eye-catching and versatile shade! With the vast options for color, many others will make their way to the forefront this year as a trendy color.

Below, each of the Primoprint designers has chosen their 2020 Color Of The Year and has explained why they think that color will pop up more and more as the year goes on.

2020 Pantone Color of the Year: Classic Blue

In 2000, the Pantone Color Institute began creating the Pantone Color of the Year. This color is a trendsetter for branding, marketing, and design for the upcoming year. Pantone seeks…

2019 Pantone of the Year: Living Coral

Big names like Apple and Airbnb made Living Coral a key part of their color palettes and Pantone was quick to notice. Step aside millennial pink- there’s a new pink hue dominating the designs and art in 2019.