Posts in 'Door Hangers'

Political Printing: Ways to Market Your Campaign

When it comes to marketing a political campaign, Primo Print offers a large selection of printed products to help make any campaign a successful campaign. Pass along your message quickly and easily with these common campaign printing products.

When it comes to marketing a political campaign, Primo Print offers a large selection of printed products to help make any campaign a successful campaign. Pass along your message quickly and easily with these common campaign printing products.

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When it comes to marketing a political campaign, Primo Print offers a large selection of printed products to help make any campaign a successful campaign. Pass along your message quickly and easily with these common campaign printing products.

EDDM Postcards

Including every door direct mail postcards into a political campaign can be beneficial and cost-effective. It’s cost-effective because there’s no need to purchase a mailing list and no postage permit required – making room to use additional campaign money on additional marketing tools. With EDDM, a candidate can easily market to a specific neighborhood without the use of individuals names or addresses, and chooses it’s audience based on specific USPS mailing routes.

SEE ALSO: Marketing Tips for Your EDDM Postcard Campaign

EDDM offers a better response rate than traditional mailings since their’s no need to open an envelope and they stand out easily among other pieces of mail. Getting the most exposure and reaching potential voters is essential in running a successful campaign.  At Primo Print, our talented designers can put together an effective mail piece that is sure to grab voters attention. Design tip: Use large images and include well thought out content, this can help make them hard to ignore.

Political EDDM Postcards Printed by Primo Print

Brochures

Printing brochures and flyers are beneficial and can be the first and last time a candidate can reach potential voters. When designing either of these, use the candidate’s picture at-least once, include a short bio and include previous accomplishments as well as a short, to-the-point description of political stance. A brochure offers a large canvas to include information but try to keep one idea per paragraph and use short sentences and bullets points when needed to help free up white space.

SEE ALSO: Tips on Creating an Effective Brochure

You can also include separate sections that focus on different topics including about the candidate, issues, past experience and voting information. Keep the layout simple and clean. Make sure the colors used match the other campaign materials; stickers, flyers, yard signs, door hangers etc.

Political Brochures Printed by Primo Print

Door Hangers

Whether you are running for Governor, Mayor or Sheriff, custom door hangers are the perfect marketing tool for any campaign. Political door hangers can be easily distributed door-to-door by volunteers to help voters learn more about a candidate, their beliefs, and important voting information. When placed on a door knob, they are practically impossible to ignore and residents are likely to read them.

SEE ALSO: The Benefits and Advantages of Printing Door Hangers

Similar to designing a brochure, include colors that not only grab the attention of homeowners, but are similar colors used throughout the campaign. Include images that voters can identify with and make sure the text is easy to read and understand.

We  offer four different sizes and a variety of finishes, including glossy UV and uncoated to make any door hanger a successful marketing tool.

Political Door Hanger Printing by Primo Print

Yard Signs

Our full color, single or double sided custom yard signs, made from rigid coroplast (4mm or 10mm) with available H-stake stand, are sure to grab voters attention. They are sturdy and weatherproof making them a great marketing tool year round generating exposure and support to win an election.

These signs are perfect for supporters to easily place in their yard to publicly demonstrate their support. Use political yard signs to display candidate’s name, district and website. Keep in mind, cities and counties have their own rules regarding signs, including the placement of them.

Need help with a custom design? Our experience graphic designers will be happy to help. Get started by completing our online form. Our signs are available in four different dimensions and offered in custom dimensions. For a custom dimension, please complete the form here.

Business Cards

Candidates often overlook the business card during their campaign. Printing business cards are ideal for those times when a candidate runs into a voter in places that they may not expect. They are small enough to carry around and hand out easily when needed. That’s what makes them so handy. Plus, individuals feel like they are receiving something personal from the candidate, rather than something that is handed out to everyone (even if that’s not always the case.)

SEE ALSO: 10 Crucial Parts to an Effective Business Card Design

The design needs be simple and easy to read. The business cards should include an email address, office phone number and a photo of the candidate or campaign logo. We offer a wide variety of paper stock and printing options including silk laminated, spot UV, velvet laminated, matte, inline foil, uncoated and more. Not sure which style is best for a campaign?

Request a free sample packet that features a variety of card stocks and finishes.

Political Business Cards Printed by Primo Print

Political Postcards

Majority of political campaigns include postcards into their marketing strategy because they work. Postcards are cost-effective and are easy to print and hand out. Offered in a variety of sizes, they offer plenty of landscape to include a campaign logo, tagline, social media profiles and content regarding the campaign message.

As you can see, there are plenty of products that can help promote and generate new voters for any type of campaign. If you have any questions abort a particular product, feel free to contact us here.

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Posts in 'Door Hangers'

How to Sucessfully Promote Your Business on a Budget

We offer a lot of printed products. Spring is coming… and you know what that means… Trade Show Season! Whether that is dreaded or anticipated, Primo Print is here to help.

Whether you are just starting your business or want to boost sales, you don’t have to spend a lot of money to gain new customers. Below are just a few printed products that can help increase exposure and won’t break the bank.

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Whether you are just starting your business or want to boost sales, you don’t have to spend a lot of money to gain new customers. Below are just a few printed products that can help increase exposure and won’t break the bank.

Flyers

Colorful flyers grab a person’s attention, no matter where you hand them out. Make sure your business information is prominent, as well as any specials or deals you’re promoting. Flyers can be handed out easily at local street fairs, carnivals, or other neighborhood events. While the content is important, the design can be equal as important. Before you add some of your favorite colors to attract customers, take a look at our blog color speaks louder than words.

Nutcracker Flyer

Posters

Posters, similar to flyers, should highlight the most important information about your business, and the colors should grab someone’s attention easily. To get more exposure, you can ask local establishments to trade advertising spaces. For example, if the owner hangs up your poster, you can offer to stack their business cards by your register. Networking is important to gather interest in your business, especially if you are looking to expand in your local market. Currently, we are offering short run posters for $1.00 each with no minimums. Posters are great for promoting and advertising a new business, special event, concerts, bands and more.

Short Run Posters by Primo Print

EDDM Postcards

Every door direct mail is another cost-effective marketing tool. It only takes a few seconds for someone to decide whether or not to read the message. Creating a great design will help your postcard stand out among other mail. A recent survey conducted by the USPS found that 98% of people check their mail and approximately 77% of consumers sort through it immediately. EDDM has been proven to be a successful form of marketing.

EDDM is great for promoting a sale, a new product or a special event. To increase engagement, make the postcard a coupon that customers can bring into an establishment and to get an additional percentage off purchases. Not only will this help increase sales, customers are more likely to hold on to it for future use. Make use you spend adequate time on the design and if you are not a designer or not sure where to start, don’t worry, our graphic designers will be happy to help. Learn more here.

Full Service EDDM

We now offer Full Service EDDM. Put your business in front of people that matter most without leaving your computer. Will full service EDDM, we handle the print, processing and delivery to the post office. It’s super easy! Watch our EDDM tutorial to learn more and if it’s right for you and your business.

EDDM Postcard Printed by Primo Print

Door Hangers

Door hangers are a great way to spread the word about a new business or an upcoming promotion. Similar to EDDM, try to include a coupon, this can help entice new customers to view your products or services. Tip: Before printing your door hangers, make sure you understand the local laws to make sure you’re able to hang them from front doors or on car door handles. Read a previous blog that describes some benefits of using custom door hangers.

Uncoated Door Hanger Printed by Primo Print

Magnets

Printing magnets are a great marketing tool. From promoting sales to announcing new stores, magnets are perfect for promoting any brand or any business. A well-designed magnet can be placed on a refrigerator, where potential customers can view it all day, every day. Not only are they great for businesses, they work well for promoting a cause, event or school. We offer a variety of printing options to meet your needs.

No matter what your marketing goals are, you can promote on a budget with Primo Print. Contact us today and we’ll be happy to help you with your print products.

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Posts in 'Door Hangers'

Why Print Is Important for Your Marketing Plan

When it comes to establishing the prefect marketing plan, it’s important to incorporate the right balance of print and online media. By doing so, it not only can help maximize the reach and exposure of your business, but it can also increase ROI for all marketing dollars spent.

Online presence continues to be an important element for small businesses. And while that platform continues to grow, it’s important to not forget about the benefits of all things print. When it comes to establishing the prefect marketing plan, it’s important to incorporate the right balance of print and online media. By doing so, it […]

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Online presence continues to be an important element for small businesses. And while that platform continues to grow, it’s important to not forget about the benefits of all things print. When it comes to establishing the prefect marketing plan, it’s important to incorporate the right balance of print and online media. By doing so, it not only can help maximize the reach and exposure of your business, but it can also increase ROI for all marketing dollars spent.

Even with all the technology within reach of today’s consumer, print continues to be as influential as it has ever been. Did you know that recent studies show that individuals who read print increase their engagement and are able to concentration longer than reading and viewing something online? Website content is often viewed in 15 seconds or less. But, when customers have a print advertisement in their hand, it demands their full attention. This makes them fully focused on your marketing content and the message you want to get across to them.

And an added bonus… consumers still enjoy getting their hands on something tangible. Grab customers attention by printing brochures, every door direct mail postcards, flyers, and business cards, all on premium quality paper, and you may just have yourself a higher ROI than you’ve ever seen before.

Here are a few more reasons why you shouldn’t overlook print in your marketing campaign:

  • Print is engaging and versatile – which makes it a perfect marketing tool.
  • Print is a great way for you and your business to show your creativity. Let your brand shine and show your customers that you look at every detail. Your business can really stand out by including print features such as spot UV, inline foil, stamped foil and more.

Today, it’s become a lot easier to target your audience based on their needs and location. You have a better opportunity to build a stronger relationship with them when the content on you printed material is done correctly. This can be done by reaching customers through every door direct mail postcards (EDDM), door hangers, postcards and more. Whether it’s general information, business updates, event schedules, product specials, or promotional offers, there is always a need to include print marketing to get your message across.

Print continues to be a powerful tool and we can help you print that perfect piece. If you need help with a custom design, our experienced graphic designers will be happy to design your next print project. Please complete our online form to get started. Have more questions? Don’t hesitate to reach out to our customer support staff. They are knowledgable and ready to answer any questions you may have.

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Posts in 'Door Hangers'

The Benefits and Advantages of Printing Door Hangers

Custom Door hangers typically are not the first thing that come to mind when people think about tools they can use for marketing. However, this method of marketing can potentially be very effective. Special events, coupons, holiday sales, major announcements and political messages are examples of some of the products you can market with printing custom door hangers.

Custom Door hangers typically are not the first thing that come to mind when people think about tools they can use for marketing. However, this method of marketing can potentially be very effective. Special events, coupons, holiday sales, major announcements and political messages are examples of some of the products you can market with printing […]

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Custom Door hangers typically are not the first thing that come to mind when people think about tools they can use for marketing. However, this method of marketing can potentially be very effective. Special events, coupons, holiday sales, major announcements and political messages are examples of some of the products you can market with printing custom door hangers.

There are several ways your business can potentially benefit if you use door hangers. Below are some of those benefits:

Ensure Your Customers Get The Message

It’s easy for people to ignore many other forms of advertisement. For example, when people see advertisements on television, they often change their channel. Many people will turn their radio to another station when they hear an advertisement. Despite the fact that newspaper advertisement is still widely-used, fewer people are reading the newspaper today than in the past.

However, you can ensure your customers receive the message if you use door hangers. They will have to glance at it, and many people will take the time to read it. That is why using door hangers is one of the most effective ways you can advertise your business.

Flexibility

One of the many great things about using door hangers for advertisement is that it allows you to be flexible. There are a variety of things you can use your door hangers to promote. You can advertise your seasonal and holiday promotions. You can also use door hangers to promote the opening of your new business. There are endless possibilities.

Customizable

Here are our doorhanger die-cut options.

A benefit of printing door hangers is the ability to customize the door hanger to represent you marketing needs. You have the ability to choose the colors, fonts, images and graphics.

Before deciding on the colors, take a look at one of our previous blogs: Color Speaks Louder than Words. We also have a blog emphasizing on the importance of choosing the right font for your printed materials.

No matter what product, service or items you would like to promote, you have the ability to do effectively with custom printed door hangers. At Primo Print, we can help with your design. Not sure where to start? We can help. Contact us today to get started on a custom design for your next project.

Market Small Areas

Even though any business can benefit from using door hangers, they are especially good for businesses in small areas. It will not take a lot of time to go around the community and hang door hangers. You can reach hundreds of people in a short amount of time. Not only is this relatively simple, but it is also cost-effective. Investing in this inexpensive tool can help you grow your business quickly.

Door hanger marketing is quick, easy and highly targeted. To learn more about printing custom door hangers, contact us by filling out our contact form or by calling 888-822-5815 to speak to one of our customer service representative.

Author: Steven Wendt

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