EDDM Postcards


Reach your customers that matter most through this great marketing tool. Choose either Full Service EDDM® or Print Only. On out blog, we’ll discuss a variety of topics including the benefits of EDDM®, file set up, marketing checklist and design tips to ensure your campaign is a success.

Now Offering Full Service EDDM®

Put your business in front of the people who matter most. Let the pros at Primo Print take care of the paperwork, processing and delivery with Full Service EDDM.

At Primo Print, we are excited to offer the USPS®’s Full Service EDDM® along with our Print Only service. By selecting Full Service EDDM®, you can send high quality postcards from your computer to your customer’s mailbox for as little as 26 cents per home…this includes postage! There’s no paperwork, no mailing list, no need for addressing or sorting, […]

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At Primo Print, we are excited to offer the USPS®’s Full Service EDDM® along with our Print Only service. By selecting Full Service EDDM®, you can send high quality postcards from your computer to your customer’s mailbox for as little as 26 cents per home…this includes postage!

There’s no paperwork, no mailing list, no need for addressing or sorting, no mail permit required or USPS® account needed. Plus, no need to deliver bulky boxes of postcards to your post office. Full service EDDM® allows you place orders from the convenience of your computer.

SEE ALSO: Save Money, Save Time and Get Noticed

What is Full Service EDDM®?

What’s Included?

  • On-site map tool and route selection.
  • USPS® processing and paperwork.
  • Postcard bundling.
  • Facing slip preparation and insertion.
  • Packaging and delivery to the Post Office.

Easy to Use Mapping Tool

Cost Savings and Advantages of Full Service EDDM®:

  • No shipping charges – save $20 – $90 or more per order.
  • No sales tax – save $20 or more per order.
  • Full Service postage is only 16¢ compared to 17.6¢ saving up to $80 per order

The process is easy. Upload your design files or have our creative team create a unique design for your business. Review your order and complete your checkout including postage (only 16¢ per home). That’s it! We handle the rest which includes print, processing and delivery to the post office. Most of our clients agree that Full Service EDDM® actually saves them money in addition to saving them time and frustration. Get started today and put your business in front of the people who matter most.

Need artwork for your EDDM® print project but not sure where to start? Our in-house creative staff has the knowledge and expertise to maximize your direct mail marketing campaign. Get started by completing our online graphic design form.

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How Grow Your Business by Using Every Door Direct Mail®

Every door direct mail is a mailing program offered by the USPS that allows small businesses to market local clientele. Business owners can easily choose a specific mailing route (or by zip code) to promote their products, services, promotional events and more.

At Primo Print, we are excited to announce full service EDDM®, reaching customers is now easier than ever. With full service EDDM®, you’ll be able to target potential customers from the convince of your computer. Below, we have included tips on how to grow your business while using this powerful and effective marketing tool. Reach […]

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At Primo Print, we are excited to announce full service EDDM®, reaching customers is now easier than ever. With full service EDDM®, you’ll be able to target potential customers from the convince of your computer. Below, we have included tips on how to grow your business while using this powerful and effective marketing tool.

Reach New Customers

EDDM® is an effective marketing tool that allows any size business (large or small) reach new and potential customers. With our premium-quality, oversized postcards will help you and your business make an impression on possible customers and saturate the local market. Just select a mailing route or zip code you would like to target. You can do all this at the comfort of your computer. It’s easy to put your business in front of the people who matter most. Get started with EDDM® today!

SEE ALSO: How to Setup Full Service EDDM® Postcard Files

Businesses that often use every door direct mail include:

  • Realtor
  • Real Estate Agent
  • Pizza Delivery
  • Restaurants
  • Dry Cleaners
  • Hair Salons
  • Boutiques
  • Dentists and more!

Increase Revenue and Sales

This is a common goal for any business owner. By using Every Door Direct Mail®, it’s easy to reach out to your existing customers and reach new customer with promotions, deals and information that will generate ROI.

SEE ALSOMarketing Tips for Your EDDM® Postcard Campaign

Business Grand Opening or Re-Location

When conducting a Grand Opening, the common goal is to generate as much for traffic and awareness as possible. The more people that know about your business, the more traffic and potential revenue. Additionally, It’s great for business that are relocating. Keep your existing customers in the loop.

Announce New Services and Products

A great way to ensure that your customers stay with your business can be done by continuously introducing new services and products that they are interested it. Allow yourself to reach out to your customers and find out what products or services they may be interested in. It’s a great way to generate buzz and an effort to differentiate your business from competitors.

SEE ALSOIs Every Door Direct Mail® the Right Marketing Campaign for Your Business?

Promote Special Events or Promotions

Are you searching for a way to promote a fundraiser or a special event? EDDM® postcards enables you to reach local cliental and a simple way to promote an event or special offer. Keep the message short and to the point. This can also help build your brand and allow your business to be a household name in the community.

The above suggestions are helpful when you are wanting your business to connect with your local customers. Not only can Every Door Direct Mail® increase sales, they can help improve lead generation, sales and ultimately the success of your business.

Questions or concerns about EDDM®? Please contact one of our customer service representative; they will be happy to assist you.

Are you looking to create a custom design for your EDDM® postcard? We’ve got you covered. Click here to complete our graphic design form, and one of our in-house designers will be in touch with you soon.
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The Best Way To Enhance Your Real Estate Marketing Plan

When you want to be an expert or a leading force in the real estate industry, you need an effective real estate marketing strategy. The use of print materials can draw the attention of buyers and also provide customer leads, which can turn into sales.

When you want to be an expert or a leading force in the real estate industry, you need an effective real estate marketing strategy. The use of print materials can draw the attention of buyers and also provide customer leads, which can turn into sales. At Primo Print, we offer a variety of real estate […]

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When you want to be an expert or a leading force in the real estate industry, you need an effective real estate marketing strategy. The use of print materials can draw the attention of buyers and also provide customer leads, which can turn into sales.

At Primo Print, we offer a variety of real estate printing supplies including business cards, brochures, flyers, and EDDM postcards to assist your marketing plan. But before selecting the products, make sure you have created a thorough real estate marketing strategy. Below are some recommendations when starting the process.

  • Establish goals that your marketing plan intends to achieve
  • Create a detailed real estate market analysis
  • Compile a complete competitor analysis
  • Come up with a budget for marketing material
  • Research and get an understanding of your target audience

Realtor Print Products

Branding and visibility are crucial in the world of real estate, and at Primo Print, we can help you reach potential customers. We recommend you incorporate a few or all of the following print products to ensure you’ll have an effective marketing plan.

Brochures:

The buyers and sellers will take notice if you have beautifully, well designed brochures that target a particular market segment. It’s equally important to make sure that each printed piece is of the highest print quality. Read a previous blog on what it takes to create an effective brochure.

Business Cards:

Printing realtor business cards allow you to make a first and lasting impression for you and your real estate agency. It’s important to always keep them on hand. We offer a large selection of premium business cards. Choose from our 14PT, 16PT, 22PT, and even 32PT thick paper stock and finishes including spot UV, inline foil, stamped foil, matte, uncoated and more.

Flyers:

Place real estate flyers at the places where the passers-by are most likely to pick up promotional and advertisement materials. Flyers are great for displaying property images, information and realtor contact information.

Real Estate Yard Signs:

Brand the signs with your company name for maximum advertisement effect. Our signs are as low as $2 each and printed full color on either 4mm or a thicker 10mm coroplast. H-stake stands are available.

Postcards:

Distribute real estate postcards in neighborhoods to inform potential buyers about current property listings and your agency. We also offer Every Door Direct Mail Postcards®. EDDM® postcards are an easy and cost-effective way for realtors to target buyers and sellers through the mail. Postcards could focus on what you offer your customers, properties you’ve sold in the area, or properties that you currently have for sale in their neighborhood.

SEE ALSO: Full Service EDDM by Primo Print

Door Hangers:

These are great marketing tools. Creative door hangers offer enough space to include business information, property details and images. Bring your message to their front door with full color door hangers.

Sell Sheets:

Promote and build awareness with our full color sell sheets. We offer fast turnarounds, with no minimums. Prices are as low as .15¢ each. You can utilize both sides of the sheet with property information or why someone should choose you to represent them.

Presentation Folders:

They are an excellent marketing tool as a leave behind reminder of your business and property listing. Or, after meeting with customers/potential customers, they will have something to store all of the information you give them, ie: copies of contracts, flyers, vendor recommendations, etc. All are available with your choice of 1 or 2 pockets as well as business card slits. Keep all your marketing materials in one place with custom presentation folders.

Graphic Design:

One of the best things a real estate agent can do when putting together their marketing material is make sure all pieces are well branded. Every piece you produce should all tie together and work cohesively together. This will help get you known by your community and establish you as a household name. This can be a difficult task, but know that we are always available to assist. Our team of graphic designers can work with you to create all of the above pieces and more. Contact us today to get started.
All Realtor Products

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Every Door Direct Mail® Postcards and Real Estate Agents

Real Estate agents looking to be number one in their specific area are quickly finding out that every door direct mail (also known as EDDM) is not only an excellent marketing tool, it is also the smartest way to go.

We’re all looking for some proven method to promote our business and products. The Real Estate business is no different. Real Estate agents looking to be number one in their specific area are quickly finding out that Every Door Direct Mail® is not only an excellent marketing tool, it is also the smartest way to go. […]

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We’re all looking for some proven method to promote our business and products. The Real Estate business is no different.

Real Estate agents looking to be number one in their specific area are quickly finding out that Every Door Direct Mail® is not only an excellent marketing tool, it is also the smartest way to go.

Whether you are advertise homes that just became available, open houses or other Real Estate related community events, EDDM® is the right way to get the job done. Once the real estate EDDM® postcards have been designed and a marketing plan is in place, all you’ll need to do is drop off the postcards to the nearest postoffice. Simply choose your drop date up to 30 days in advance and see your postcards hit doorsteps in days!

Another positive aspect of Every Door Direct Mail® (also known as EDDM®) is that you can target specific neighborhoods and zip codes as you attempt to attract the prospective home buyers who may actually be interested in home you have to sell. The bottom line is this: your marketing dollars will only go where you want them to.

There is no question that the postcards are a great tool for marketing, but it is even better for a Real Estate agent.

Reasons to Use EDDM®

  • You are thinking about a past client or a future one. Clients are all potential buyers, which is why EDDM® can be used to keep your name on their radar.
  • Maybe you have your eye on another neighborhood to expand your possibilities, where you can advertise yourself as the person to go to if the homeowner is interested in either selling or trading up.
  • Because nothing is set in stone, you can promote your Real Estate business in one area and change it if the response is not what you expected.
  • You can also implement technology into your EDDM® by adding quick response codes where you can lead your potential buyer to other areas for possible business opportunities like a website or even a quick dial to a phone number that they can talk to someone at the other end.

The possibilities are endless, and the results are positive, which is why EDDM® is fast becoming the wave of the marketing future.

As an EDDM® postcard printer, we offer a large selection of EDDM® postcard options, including size, paper stock (14PT or 16PT) and finishes. Choose from our premium paper stock with glossy UV,  matte, spot UV, 100LB gloss cover and matte with spot UV.  Additional printing options include printing on both sides of the postcard and bundle options of 50 or 100. Simply register, and your advertisement will be delivered to every door on a route for as low as 16¢ a piece!

Looking for additional products, look at our real estate printing page.

Need help with designing your EDDM® postcards? We can help! Complete our graphic design form and one of our experience graphic designers will be in touch with you shortly. They’ll walk you through the entire design process.
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