{"id":11350,"date":"2019-10-28T14:54:43","date_gmt":"2019-10-28T14:54:43","guid":{"rendered":"https:\/\/www.primoprint.com\/blog\/?p=11350"},"modified":"2020-11-18T16:28:31","modified_gmt":"2020-11-18T16:28:31","slug":"how-to-get-started-and-advertise-with-car-magnets","status":"publish","type":"post","link":"https:\/\/www.primoprint.com\/blog\/how-to-get-started-and-advertise-with-car-magnets\/","title":{"rendered":"Car Magnets 101: How to Get Started and Advertise"},"content":{"rendered":"<p>Want to give your business a magnetic personality? Then you need a car magnet, a thin metallic sign that sticks to your vehicle and displays ads for your business.<\/p>\n<p>Think of a car advertising magnets as a traveling business card. It can present information such as your phone number and website, topped off with a catchy message and compelling graphics. Larger than a bumper sticker, a car magnet can potentially reach thousands of prospects, especially in high traffic areas. Whether you\u2019re driving around town, from state to state or simply parked at a mall, your message will be seen.<\/p>\n<p>Our <a href=\"\/car-magnets\">Car magnets<\/a> are printed on durable Glossy 30mil and are very durable as they provide a strong magnetic backing. They have UV protection and are extremely weather-resistant. They\u2019re roughly as thin as a sheet of construction paper and can be peeled on and off of your vehicle quickly.<\/p>\n<p>Before you put your sign in place, there are some steps you should perform.<\/p>\n<h2>How to Prepare Your Car \/ Truck:<\/h2>\n<ul>\n<li class=\"mb-3\">Make sure your vehicle is clean and dry.<\/li>\n<li class=\"mb-3\">Wax the area where you\u2019re going to place the sign.<\/li>\n<li class=\"mb-3\">Clean the magnetic material with water and a mild detergent.<\/li>\n<\/ul>\n<h3>Keep in Mind:<\/h3>\n<ul>\n<li class=\"mb-3\">The sign won\u2019t stick to wood-grain siding, aluminum or plastic, only steel or iron.<\/li>\n<li class=\"mb-3\">It won\u2019t stick to fiberglass (condolences to all of you Corvette owners).<\/li>\n<li class=\"mb-3\">It shouldn\u2019t have air pockets or bubbles when applying.<\/li>\n<li class=\"mb-3\">A sign with rounded corners will resist blowing away while you\u2019re driving. (However, it may succumb to extremely high winds and other vehicles passing.)<\/li>\n<\/ul>\n<p>A car magnet, especially when placed on a truck&#8217;s tailgate and car door, can be extremely effective. The better it can be seen from a distance, the longer a person behind you can view it.<\/p>\n<p>For example, if your lettering is nine inches tall, it will be visible from 300 feet away, or the <a href=\"https:\/\/sweets.construction.com\/swts_content_files\/1343\/512482.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">length of a football field<\/a>. Think about how long it takes to run a touchdown from one end of the field to the other. That&#8217;s how long someone behind you will be absorbing your message.<\/p>\n<p>To get maximum exposure, make sure that you drive the vehicle on the highway during the morning, lunchtime or evening during rush hour. Mosey along in the slow lane, a bit below the speed limit. Don&#8217;t forget to cruise crowded residential areas.<\/p>\n<h2>Car Magnet Popular Sizes<\/h2>\n<p>The most popular car magnet size is 12&#8243; x 18&#8243; for your standard compact cars. The recommended size for a passenger car 12&#8243; x 24.&#8221; Pickup trucks and SUVs can use the larger 18&#8243; x 24&#8243; size.<\/p>\n<h2>Benefits of Car Magnets<\/h2>\n<ul>\n<li class=\"mb-3\">Create an Immediate Response<\/li>\n<li class=\"mb-3\">Affordable<\/li>\n<li class=\"mb-3\">Get Your Name in Front of Customers<\/li>\n<li class=\"mb-3\">Brand Awareness<\/li>\n<li class=\"mb-3\">Easily Advertise and Promote Business<\/li>\n<li class=\"mb-3\">Strong and Weather Durable (Can Lasts for Several Years)<\/li>\n<li class=\"mb-3\">Easy to Apply and Remove<\/li>\n<\/ul>\n<h2>Magnet Design Tips<\/h2>\n<p>If you want your custom car magnet to grab attention, it&#8217;s best to include a picture or logo. Realtors are a great example. They design their car signs with a headshot, business logo, and phone number. Make sure that you keep your phone number and website more significant than the other information.<\/p>\n<p>But, don&#8217;t attempt to cram too much information on it as it can take away from your goal. You&#8217;ll need to display the most relevant information on such a small space as the shapes and sizes range from 9&#8243; x 12&#8243; to 24&#8243; x 36&#8243;.<\/p>\n<p>Your fonts and colors should align with your other branding materials for consistency. Avoid fonts that are fancy and hard to read. <a href=\"\/blog\/how-to-choose-the-best-fonts-for-your-print-project\/\">Choose simple fonts<\/a> such as Helvetica and Arial that are legible and easy to read from a distance. You&#8217;ll need to take in consideration of a moving vehicle too.<\/p>\n<p>An area that is often overlooked when designing a business card magnet and other print materials is the colors. They are important too. Did you know that<a href=\"https:\/\/www.toptal.com\/designers\/ux\/colors-and-emotions\" target=\"_blank\" rel=\"noopener noreferrer\"> colors have a psychological effect<\/a>?<\/p>\n<p>You can use this to your advantage to get viewers to feel what you want them to feel.<\/p>\n<p>Below are common colors and the emotions associated with them.<\/p>\n<h2>Design Color and Psychology:<\/h2>\n<ul>\n<li class=\"mb-3\">Red &#8211; Urgency, excitement<\/li>\n<li class=\"mb-3\">Blue &#8211; Peace, trust<\/li>\n<li class=\"mb-3\">Green &#8211; Tranquility, health<\/li>\n<li class=\"mb-3\">Purple &#8211; Royalty, wisdom<\/li>\n<li class=\"mb-3\">Yellow &#8211; Cheerfulness, optimism<\/li>\n<li class=\"mb-3\">Orange &#8211; Joy, confidence<\/li>\n<li class=\"mb-3\">Brown &#8211; Structure, protection<\/li>\n<li class=\"mb-3\">Black &#8211; Sophistication, seriousness<\/li>\n<li class=\"mb-3\">White &#8211; Purity, peace<\/li>\n<\/ul>\n<p>Vehicle magnets are inexpensive and are great for small and medium-sized businesses. A small 9&#8243; x 12&#8243; car magnet with rounded corners will cost $7.00, while a larger 12&#8243; x 36&#8243; car magnet will cost $51.00.<\/p>\n<h2>Laws About Advertising<\/h2>\n<p>Before using a car magnet or decal, take a moment to <a href=\"https:\/\/www.motorists.org\/blog\/what-are-the-laws-on-car-decals\/\" target=\"_blank\" rel=\"noopener noreferrer\">check the laws<\/a> on what you can and can&#8217;t do in the interest of advertising your business, products, or services.<\/p>\n<p>When you have a magnetic sign on your car, some states view this as commercial usage. You&#8217;ll need to register your vehicle for commercial use, and your insurance must correspond with its registration. Research whether this applies to your state.<\/p>\n<p>Concerend about maintaining them and storing them proporly when not in use? We&#8217;ve listed some helpful tips to make sure they look just like new!<\/p>\n<h2>Removing and Cleaning Your Magnet<\/h2>\n<ul>\n<li class=\"mb-3\">Be careful when you want to remove the magnet. Try not to crease or bend the corners of your sign.<\/li>\n<li class=\"mb-3\">It\u2019s best to remove the car magnet and reapply periodically. This way you know they\u2019re securely fastened.<\/li>\n<li class=\"mb-3\">Avoid having them exposed to direct sunlight, such as the hood.<\/li>\n<li class=\"mb-3\">Use a wet cloth or paper towel to clean the surface. Windex is a great option to help clean stains or smudges.<\/li>\n<li>Once you\u2019ve have cleaned the magnet, make sure it\u2019s completely dry.<\/li>\n<\/ul>\n<p>As an advertising tool, car magnets are affordability, ease of use, and useful. With the turn of a key and a step on the gas, you can be on your way to more hits on your website, increased revenue, and many more conversions.<\/p>\n<p>Need help with creating a car magnet design? We can help. All you&#8217;ll need to do it complete our <a href=\"\/resources\/design-services\">online design form<\/a> and one of our in-house graphic designers will be in touch.&nbsp; &nbsp;<\/p>\n<p>Do you use car magnets? Let us know if you have any tips by leaving a comment below.&nbsp;<\/p>\n<div style=\"display: none;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-9444 size-full\" title=\"How to Advertise Your Business with Car Magnets\" src=\"https:\/\/www.primoprint.com\/blog\/wp-content\/uploads\/2019\/10\/custom-car-magnets.jpg\" alt=\"Before you put your car magnet in place, there are some steps you should perform. \" width=\"600\" height=\"900\"><\/div>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Want to give your business a magnetic personality? Then you need a car magnet, a thin metallic sign that sticks to your vehicle and displays ads for your business. Think&#8230;<\/p>\n","protected":false},"author":1,"featured_media":11492,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14,132],"tags":[141,140],"class_list":["post-11350","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-magnets","category-marketing","tag-design","tag-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.primoprint.com\/blog\/wp-json\/wp\/v2\/posts\/11350","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.primoprint.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.primoprint.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.primoprint.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.primoprint.com\/blog\/wp-json\/wp\/v2\/comments?post=11350"}],"version-history":[{"count":25,"href":"https:\/\/www.primoprint.com\/blog\/wp-json\/wp\/v2\/posts\/11350\/revisions"}],"predecessor-version":[{"id":14625,"href":"https:\/\/www.primoprint.com\/blog\/wp-json\/wp\/v2\/posts\/11350\/revisions\/14625"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.primoprint.com\/blog\/wp-json\/wp\/v2\/media\/11492"}],"wp:attachment":[{"href":"https:\/\/www.primoprint.com\/blog\/wp-json\/wp\/v2\/media?parent=11350"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.primoprint.com\/blog\/wp-json\/wp\/v2\/categories?post=11350"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.primoprint.com\/blog\/wp-json\/wp\/v2\/tags?post=11350"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}