Stickers can be a great form of advertising. They are a simple, unique, eye-catching, cost-effective and an efficient way of getting your brand and business in front of potential customers. Stickers allow you to easily spread information about your business, products, services or promotional event. There are few sticker printing options to utilize for your marketing purposes.
Benefits of Printing Custom Stickers
Improve Brand Exposure
One of the most common uses in advertising is brand exposure through your marketing efforts. A clean, bright, well designed and memorable sticker can be placed on anything from cars (bumper stickers), products, clothing and more. The possibilities are endless. Strong brand exposure leads to widespread brand recognition. Your business could soon become a household name.
If you’re planning on having a sale or special promotion, create and print stickers that draw attention to the products that are on sale. It’s also a good idea to place and pass out to advertise the sale beforehand. Allow customers to get familiar with the sale or promotion. Use bright colorful colors such as yellow and green to catch the eye of the customer.
They are a great way of conveying information on products. If the product already has certain information printed on its packaging, it can still be be beneficial to place another sticker with bold print to make certain information clearer. For example, allergy information, safety risks, nutritional facts, specific benefits, technical information and sales information. A sticker can bring additional awareness to the product and can possibly increase sales of those products.
Generate Excitement at Events
Businesses usually don’t hand out stickers directly from their store. While it’s fine to hand them out on a regular basis, the best place to pass them out is during special events. People love receiving free items. When people attend events, especially one’s centered around businesses, they’re more than happy to get free goodies such as stickers. They help generate excitement about your business and can generate discussions about your products and services. When handing out the stickers, discuss the information on them while handing out. This allows potential customers to become more interested in learning and talking about your company.
Having high-quality and appealing stickers makes them more effective. At Primo Print, we offer a large selection to help with your marketing needs including a variety of car bumper sticker options. Printing them will create a professional look and feel that both you and your customers will enjoy.