Marketing


At Primo Print, we offer a large selection of premium print products that can help you cultivate and expand your business and presence. Browse through our Marketing blogs to read about our recommendations, tips and stories on a variety of print products.

How to Make the Most Out of Your Print & Marketing Budget

The end of another calendar year is upon us. Before you start thinking about next year it’s not too late to look closely at your current years’ budget.

The end of another calendar year is upon us. Before you start thinking about next year, it’s not too late to look closely at your current year’s budget. As we know, money spent on marketing and advertising materials such as presentation folders, letterhead and envelopes can be seen as an investment to build a business […]

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The end of another calendar year is upon us. Before you start thinking about next year, it’s not too late to look closely at your current year’s budget. As we know, money spent on marketing and advertising materials such as presentation folders, letterhead and envelopes can be seen as an investment to build a business and broaden brand awareness.

Take advantage of your budget, and don’t miss out on using it to its full potential it this year. For that reason, we suggest reviewing your print budget for the year and use it, before you lose it!

Presentation Foders:

Presentation folders can be used many ways. They are commonly used by educational institutions, businesses, seminars, training events, promotional events and more. They are an indispensable kit, and they are one of the best, cost-effective marketing tools. Read more about their benefits.

Letterhead:

Classic, well-designed customized letterhead and stationery can take the mailings and printed materials you’re already producing from uninteresting to eye-catching. Additionally, they can make your clients and potential clients remember you long after the envelope is opened. Find out more reasons why they are a must for any size business.

Envelopes:

Everyone knows a quality business envelope stands out in the mailbox. That’s why it’s important to send high quality envelopes. Select from uncoated smooth premium envelopes and linen. These premium paper types are available in a variety of sizes, with and without windows, and some even offer side flap openings.

Have other print needs? We’ll be happy to help!

 

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The Benefits and Advantages of Printing Door Hangers

Custom Door hangers typically are not the first thing that come to mind when people think about tools they can use for marketing. However, this method of marketing can potentially be very effective. Special events, coupons, holiday sales, major announcements and political messages are examples of some of the products you can market with printing custom door hangers.

Custom Door Hangers typically are not the first thing that come to mind when people think about tools they can use for marketing. However, this method of marketing can potentially be very effective. Special events, coupons, holiday sales, major announcements and political messages are examples of some of the products you can market with by […]

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Custom Door Hangers typically are not the first thing that come to mind when people think about tools they can use for marketing. However, this method of marketing can potentially be very effective. Special events, coupons, holiday sales, major announcements and political messages are examples of some of the products you can market with by printing custom door hangers.

There are several ways your business can potentially benefit if you use door hangers. Below are some of those benefits:

Ensure Your Customers Get The Message

It’s easy for people to ignore many other forms of advertisement. For example, when people see advertisements on television, they often change their channel. Many people will turn their radio to another station when they hear an advertisement. Despite the fact that newspaper advertisement is still widely-used, fewer people are reading the newspaper today than in the past.

However, you can ensure your customers receive the message if you use door hangers. They will have to glance at it, and many people will take the time to read it. That is why using door hangers is one of the most effective ways you can advertise your business.

Flexibility

One of the many great things about using door hangers for advertisement is that it allows you to be flexible. There are a variety of things you can use your door hangers to promote. You can advertise your seasonal and holiday promotions. You can also use door hangers to promote the opening of your new business. There are endless possibilities.

Customizable

We offer a selection of Door Hanger Die-Cut Options: Standard, Startburst and Arch.

A benefit of printing door hangers is the ability to customize the door hanger to represent your marketing needs. You have the ability to choose the colors, fonts, images and graphics.

Before deciding on the colors, take a look at one of our previous blogs: Color Speaks Louder than Words. We also have a blog emphasizing on the importance of choosing the right font for your printed materials.

No matter what product, service or items you would like to promote, you have the ability to do effectively with custom printed door hangers. At Primo Print, we can help with your design. Not sure where to start? We can help. Contact us today to get started on a custom design for your next project.

Market Small Areas

Even though any business can benefit from using door hangers, they are especially good for businesses in small areas. It will not take a lot of time to go around the community and hang door hangers. You can reach hundreds of people in a short amount of time. Not only is this relatively simple, but it is also cost-effective. Investing in this inexpensive tool can help you grow your business quickly.

Door hanger marketing is quick, easy and highly targeted. To learn more about printing custom door hangers, contact us by filling out our contact form.

 

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Great Example of Using Every Door Direct Mail® Postcards

Every door direct mail is a mailing program offered by the USPS that allows small businesses to market local clientele. Business owners can easily choose a specific mailing route (or by zip code) to promote their products, services, promotional events and more.

Our graphic designers just recently created this Every Door Direct Mail® postcard for a spa located in North Carolina. What is Every Door Direct Mail®? Every Door Direct Mail® is a mailing program offered by the USPS® that allows small businesses to market local clientele. Business owners can easily choose a specific mailing route (or by […]

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Our graphic designers just recently created this Every Door Direct Mail® postcard for a spa located in North Carolina.

What is Every Door Direct Mail®?

Every Door Direct Mail® is a mailing program offered by the USPS® that allows small businesses to market local clientele. Business owners can easily choose a specific mailing route (or by zip code) to promote their products, services, promotional events and more.

Learn more about printing Every Door Direct Mail® for your business. Is it right for you and your business?

SEE ALSO: Every Door Direct Mail® is the Right Marketing Campaign for Your Business.

Are you looking for a custom design for an EDDM® postcard? Contact our graphic designers today to get started on your next print project.

We are excited to announce our latest service; Full Service EDDM®. Watch our Full Service EDDM® video to learn more about the great new service.

Learn more about EDDM® and if it’s best for you and your business by reading our blog: The Ultimate Small Business EDDM® Marketing Checklist

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How Printing Holiday Greeting Cards Can Benefit Your Business

Each of your greeting cards should be personalized and addressed to a specific individual. A sentence or two is all it takes. Otherwise, your greeting cards may resemble the millions of generic cards sent each year by businesses and individuals. Don’t do that, make them personal.

The holidays and shopping season is right around the corner. It’s never too early to think about sending out greeting cards. It’s the perfect time to let new and existing customers know how much you appreciate their business with printed greeting cards. In less time than you know, everyone will be right in the middle […]

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The holidays and shopping season is right around the corner. It’s never too early to think about sending out greeting cards. It’s the perfect time to let new and existing customers know how much you appreciate their business with printed greeting cards. In less time than you know, everyone will be right in the middle of the hustle and bustle that characterizes the entire holiday shopping season.

For shoppers, it’s exciting. For the business owner, it’s all about business. Small businesses on every corner and online are going to spend quality time creating sales promotions to funnel the holiday traffic through their front door, checkouts and websites. Millions of traditional e-cards and custom printed business cards will fill the airways and mailboxes in anticipation of building better business relationships.

If you have a smaller business, you can trump the bigger competition with customized holiday greeting cards. So, if your goal is to deepen relationships, drive sales and grow your business, look into printing custom greeting cards. Below are some tips that can help make this season a profitable one.

Mail your Greeting Cards in a Timely Manner

Watching the ball on television drop in Times Square is a bit late for your greeting card to be in the mail. Receiving late holiday cards can be taken as an insult and it could appear that your card is only a late afterthought. Customers can be hard to please. They’re likely to share their disappointments far more often than their satisfactions. You don’t want your good intentions ending up giving you and your business a bad reputation.

Personalize Your Holiday Greeting Cards

If you’re thinking about holiday greeting cards, you’re already ahead of the game! Planning to design a custom card or print cards with a personalized message? Right now is the perfect time to get started.Each of your greeting cards should be personalized and addressed to a specific individual. A sentence or two is all it takes. Otherwise, your greeting cards may resemble the millions of generic cards sent each year by businesses and individuals. Don’t do that; make them personal.

Give Your Greeting Cards a Professional Edge

The messaging of your business cards reflects your brand. The quality of your holiday greeting cards also speak volumes about your business. If you or your business needs assistance in creating a custom greeting card, we can help. We now offer graphic design services.

The holidays are one of the best times of the year to connect with new and existing customers. Greeting cards are a great way to say, “Thanks; we appreciate and value your business.”

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